What
is CRM?
Customer Relationship Management is a
strategy to manage customer
acquisition, retention and service.
Every time you communicate with your prospects, customers and other
influencers you're 'doing' CRM. CRM is a factor in all businesses,
large and small.
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How
can I help you?
Simply put, CRM is not a technology solution. It is a business culture
and communications strategy which uses technology (CRM applications) to
deliver.

I have proven experience in delivering both
strategy and
tools to make your CRM implementation a success.
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Choosing
CRM apps

There are 100s of
products on
the market which could be suitable for your organisation.
Never choose simply on budget or personal taste. Make a carefully
considered and informed decision based on your specific business
objectives.
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Who
am I?
I
am not tied to any CRM application provider nor do I receive any
commission on CRM applications I recommend to clients. I bring a
pragmatic and realistic approach to CRM implementation which delivers.
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Events
1 - 7 October 2012 National Customer Service Week NCSW
is an opportunity to raise awareness of customer service and the vital
role it plays in successful business practice and the growth of the UK
economy.
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Get
Free
Advice:
Subscribe today and receive our free
guide "5 Steps to Successful CRM"
as well as regular tips on best practice, recommendations and
commentary.
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