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| CRM: because Customers Really Matter
Customer Relationship Management is a strategy to manage customer acquisition, retention and service.
Every time you communicate with your prospects, customers and other influencers you're 'doing' CRM. CRM is a factor in all businesses, large and small.
can I help you?
Simply put, CRM is not a technology solution. It is a business culture and communications strategy which uses technology (CRM applications) to deliver.
I have proven experience in delivering both strategy and tools to make your CRM implementation a success.
There are 100s of products on the market which could be suitable for your organisation.
Never choose simply on budget or personal taste. Make a carefully considered and informed decision based on your specific business objectives.
I am not tied to any CRM application provider nor do I receive any commission on CRM applications I recommend to clients. I bring a pragmatic and realistic approach to CRM implementation which delivers.
1 - 7 October 2012
National Customer Service Week
NCSW is an opportunity to raise awareness of customer service and the vital role it plays in successful business practice and the growth of the UK economy.
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